Beautify by Houry, a renowned American-Lebanese beauty expert with over 25 years of experience, is based in Mont-Liban, Lebanon.
Challenge
Position Beautify by Houry as a leading beauty destination in Lebanon, attract new clients and showcase the salon’s extensive range of services.
Our Approach
MMG implemented a comprehensive social media strategy across Instagram and TikTok, focusing on creating engaging content that highlights Beautify by Houry’s expertise and luxurious services. We produced high-quality visuals showcasing before-and-after transformations, behind-the-scenes glimpses, and educational content about skincare and beauty trends. Paid advertising campaigns were strategically deployed to reach a wider audience and generate leads.
Impact
Through our social media efforts, Beautify by Houry has established a strong online presence, positioning the salon as a go-to destination for beauty enthusiasts in Lebanon. We’ve seen a significant increase in followers, engagement, and bookings, demonstrating the effectiveness of our social media management and advertising campaigns.